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Curry and Tadka is a cooking tutorial website. The typical users range from bachelors who are new to cooking and live alone to grandparents who cook their grandchild's favorite dishes.

My role

I was a UX designer responsible for designing the whole website from conception to delivery. (responsibilities included conducting interviews, paper and digital wireframing, low and high-fidelity prototyping, conducting usability studies, accounting for accessibility, and iterating on designs and responsive design)

The problem

The videos on the already available cooking tutorial websites are difficult to keep up with, which results in a constant playing and pausing of video. and there's no option to help users find a substitute for the ingredients which are not available locally or unhealthy. So they need a better way to:


Introducing Curry & Tadka

How will it work?

Consider the case of Naina who wants to cook food. She just needs to get on Curry & Tadka's website, browse/search/get recommendation, and follow the recipe.

If she couldn't find some ingredient mentioned locally, she can substitute it for other ingredient. or she can use auto pause and voice pause/play feature for handsfree interaction with the device.The screens below shows how it'll unfold when Naina opens Curry & Tadka on a tab:

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How did I get here?

User research: Insights

After receiving the prompt, I conducted some interviews/surveys to empathize with and define common problems faced by users.